Questionaire Responses

Questionaire Questions

1. Does this advert fit the new target audience?

2. Did you enjoy the advert?

3. Do you think the advert suits the product?

4. Would you be tempted to buy the product after seeing this advert?

5. Do you think the narrative has continuity?

6. Does the change of music in the advert make it better?

7. Is there anything that particularly stands out to you?

8. Is there anything you would change about the advert?

Location Reece Form

Production Schedule

Props and Costume List

• Butler outfit
• Silver Platter
• Chair
• Pot Noodle
• Posh outfit
• Kettle
• Green Screen
•  Camera x2
• Tripod x2

Shot List

Tv Advert

Shot Number	Location	What is happening?	Types of shot	Sound
1	W16	Someone sat on their sofa. They are talking to themselves.	Medium shot	Classical Music
2	W16	Butler puts the Pot Noodle on the counter-top.	Close up shot	Classical Music
3	W16	Butler puts the kettle on.	Close up shot	Classical Music
4	W16	Butler pours the water in to the Pot Noodle cup.	Close up shot	Classical Music / Voiceover
5	W16	Butler puts the pot noodle on to the silver platter.	Close up shot	Classical Music / Voiceover
6	W16	Butler walks out of the kitchen and takes the Pot Noodle to the person.	Close up/medium shot	Classical Music / Voiceover
7	W16	The person takes a mouthful of the food slowly.	Close up/medium shot	Classical Music / Voiceover
8	W16	The person then wolfs down the rest of the Pot Noodle.	Medium shot	Heavy Metal Music
9	W16	The person is sat there with sauce dripping down their face.	Medium shot	Heavy Metal Music
10	W16	The person wipes their face gently with a napkin.	Close up shot	Heavy Metal Music Change to Classical Music
11	W16	Focus shot on the pot noodle with the words ‘You don’t need a blue collar to enjoy’ next to it.	Close up/medium shot	Classical Music
12	W16	Pot Noodle focus shot on the silver platter.	Close up shot	Classical Music

Initial Ideas

Initial Ideas

Tv Advert

• Sure: for lazy people
• People sat at home doing nothing
• Staring at running shoes then walking away
• Someone lying in bed then spraying themselves

 

• Pot Noodle: for rich people
• Butlers/Maids
• Served on a silver platter
• Posh people
• Someone is served the Pot Noodle

 

- Lipton Ice Tea: for younger people

- Lots of colour

- Young people playing then getting out of breath and needing a drink

 Funny/Comedy Advert

Rebranding a Unilever Product

History of Unilever

Tv Advert Analysis

Rebranded Tv Advert: Pot Noodle: For Rich People